Ginori 1735 Florenza Collection

Florenza is born from flowers that grow where they choose: spontaneous, free, untouched by any predetermined design. The name Florenza carries the memory of the
Florentine hills, where wildflowers follow the logic of light and seasons. It is a nature that does not organize itself — it simply happens. The collection captures this
spontaneity: natural, uncomposed, unexpected. The motif does not depict the whole flower, but its passage. It tells the story of a fragment: a petal entering the plate, a
leaf only partially visible, a flow of color that feels like an instinctive gesture. It is not a traditional floral: it is a close-up, contemporary, authentic vision. This vision unfolds
into two chromatic interpretations. Acanto Green expresses the calmer, more sophisticated side of nature: a historic yet modern green inspired by the classical
acanthus leaf and Tuscany’s spontaneous vegetation. Fresh, earthy, botanical: it brings a refined, natural elegance to the table. Malva Pink conveys the brighter, more
radiant sensitivity of nature: a soft, slightly dusty field pink with coral-lilac undertones that make it contemporary, fresh, effortlessly chic. It recalls the delicate wild
mallow growing along country paths. The two palettes do not describe botanicals literally: they evoke atmosphere, temperature, and sensibility. Two different vibrations
of the same spontaneity that defines Florenza. The collection lives through two complementary intensities: full-color pieces that envelop the shape with character, and
white-ground pieces that open the table with a light, essential botanical gesture. Mixed together, they create rhythm, breath, and visual freedom. The Unframed Garden
encapsulates this spirit: a collection without a frame, free to grow according to its own nature. A vision of the natural world that is everyday yet distinctive, accessible
and versatile, true to Ginori 1735’s elegance while speaking to a new audience.

Measurements:

Dinner Plate: ⍉ 10.87 inch ↥ 0.47 inch

Charger Plate: ⍉ 12.20 inch ↥ 0.59 inch

Dessert Plate: ⍉ 8.66 inch ↥ 0.79 inch

Fruit Bowl: ⍉ 6.50 inch ↥ 2.05 inch

Soup Plate: ⍉ 9.06 inch ↥ 1.38 inch

Large Oval Platter: ⟷ 14.57 inch ↥ 1.34 inch

Mug: ⍉ 3.15 inch ↥ 3.94 inch

Bread Plate: ⍉ 6.69 inch ↥ 0.55 inch

Espresso Cup: ⍉ 2.05 inch ↥ 2.13 inch

Espresso Saucer: ⍉ 4.33 inch ↥ 0.98 inch

Tea Cup: ⍉ 3.23 inch ↥ 2.28 inch

Tea Saucer: ⍉ 5.24 inch ↥ 0.98 inch

Coasters Set of 4: ⍉ 3.74 inch ↥ 0.35 inch

Espresso Set for 2: ⍉ 2.05 inch ↥ 2.13 inch

Tea Set for 2: ⍉ 3.23 inch ↥ 2.28 inch

Trinket Box: ⍉ max. 5.20 inch ↥ 2.09 inch

Large Squared Vide Poche: ⟷ 9.65 inch ↥ 1.38 inch

Spherical Vase: ⍉ max. 12.01 inch ↥ 12.40 inch